There is no single formula for selling out an event.
Inside this free guide are 100 marketing ideas drawn from more than a decade of growing festivals, clubs and events across the UK, Europe and beyond.
Why it matters
From building early demand and growing your database to partnerships, paid media, direct-to-fan and driving those crucial final ticket sales, we’ve looked across the entire event marketing journey. Some ideas you can activate today to grow your ticket sales
The strategy, creative, targeting, timing and execution are what turn an idea into ticket sales.
Use this guide to challenge your current approach, find the gaps and discover new ways to grow.
Free resource
100 ideas across 10 key areas of event marketing – built to help you sell more tickets, grow your audience and create momentum that lasts.
Free resource
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FAQs
Both. The ideas work for a multi day festival, a club night, a one off show or a touring event. You pick the ones that fit your format and your stage of growth.
No. Some ideas you can implement today for nothing, and others need a team, a budget and a plan. The resource flags which is which so you can start where you are.
Into ten categories covering social, email, partnerships, content and PR, community and more, so you can go straight to the area you want to strengthen.
Nothing. Enter your name and email and the full PDF downloads immediately.