Paul van Dyk
Paul van Dyk 10M streams in the first month of release Reactivating global demand for Paul van Dyk’s first album in five years, the campaign positioned the release as forward-facing and culturally relevant. Situation & Challenge The release needed to reconnect with legacy fans while attracting new listeners. It was essential that the album felt […]
Chinois Ibiza
Chinois Ibiza 88% increase in ticket sales in one season Driving ticket sales and brand growth for Ibiza’s underground sonic temple. The campaign positioned Chinois as a must-attend destination within the global nightlife landscape. Situation & Challenge Chinois needed to increase revenue while reinforcing its cultural relevance in the highly competitive Ibiza market. Growth required […]
Todd Terry
Todd Terry 295% social growth and global visibility for a sustained Ibiza residency Supporting Todd Terry’s Freeze Ibiza residency through paid media, social, PR, and direct-to-fan strategy. The campaign delivered major audience growth and global visibility despite operating with a limited budget. Situation & Challenge Freeze needed to build consistent demand and visibility across the […]
Café del Mar
Café del Mar +800% audience growth and increased bookings Building new audiences while strengthening one of Ibiza’s most iconic brands. The campaign balanced legacy and innovation to drive measurable commercial growth. Situation & Challenge Café del Mar needed to increase bookings while maintaining cultural authenticity. The challenge was attracting new audiences without alienating loyal fans. […]
Inner City
Inner City 66% increase in bookings after relaunch Reigniting a legendary House music brand for a new era. The campaign translated digital momentum into real-world bookings. Situation & Challenge After a 20-year hiatus, Inner City needed to reconnect with audiences and re-enter the touring market. Success depended on rebuilding both visibility and demand. 1.5M Organic […]
Madison Avenue
Madison Avenue No.1 chart positions & 10M+ streams The campaign drove chart success, sustained streaming growth, and expanded Madison Avenue’s global audience following a long hiatus. Situation & Challenge After more than a decade away, Madison Avenue needed to reconnect with existing fans while building relevance with a new generation. The challenge was not just […]
Mr. Belt & Wezol x Qobrax x Alex Hosking
Mr. Belt & Wezol x Qobrax x Alex Hosking 13M+ streams and global viral reach Maximising international reach for a major collaborative release. The campaign ensured strong performance across streaming, radio, and social platforms. Situation & Challenge The release needed global exposure and viral momentum. Growth required coordinated promotion across multiple channels. 13.6M Streams 58.3K […]
Secret Garden Party
Secret Garden Party 800% increase in ticket sales over two months. Secret Garden Party made the bold decision to drop all headliners and return to grassroots & emerging artists. With three months to go, they needed to rebuild belief, re-engage their audience, and drive ticket sales without relying on traditional lineup marketing. Situation & Challenge […]
Caprices Festival
Caprices Festival 8X return on ad spend and major ticket growth Driving ticket sales through performance marketing. The campaign increased both reach and conversions. Situation & Challenge Caprices needed to increase ticket sales and improve ROI. Growth required better targeting and optimisation. 8x return on ad spend +47% ticket sales +2496% video views +346% Content […]
Amelie Lens
Amelie Lens Beatport Top 5 chart performance and global streaming growth Driving chart performance and global exposure for a key release. The campaign ensured strong positioning across club and digital platforms. Situation & Challenge The release required targeted promotion to maximise chart performance. Success depended on DJ adoption and playlist support. 1.6M Streams 745 radio […]